Privacy Policy for La Perla Agency

Effective Date: August 7, 2025
Last Updated: August 7, 2025

1. Introduction

La Perla Agency (“we,” “us,” “our,” or “La Perla”) operates the website https://laperlaagency.com/ and provides entertainment services including cabaret shows, immersive experiences, children’s theatrical productions, and private event performances throughout the United States. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, purchase tickets, or interact with our services.

We are committed to protecting your privacy and handling your personal information with care. Please read this policy carefully to understand our practices regarding your personal data.

2. Information We Collect

2.1 Information You Provide Directly

When Purchasing Tickets or Services:

• Full name and contact information (email address, phone number)
• Billing address and shipping address (if applicable)
• Payment information (credit card details processed securely through our payment processors)
• Event preferences and special accommodation requests
• Age information (particularly for age-restricted shows)

When Creating an Account:

• Username and password
• Profile information (name, email, phone number)
• Purchase history and saved preferences
• Marketing communication preferences

When Contacting Us:

• Name and contact information
• Nature of inquiry or request
• Any information you choose to provide in your communications

For Private/Corporate Events:

• Company name and business information
• Event details and requirements
• Budget and payment terms
• Venue information

2.2 Information Collected Automatically

Website Usage Data:

• IP address and approximate geographic location
• Browser type and version
• Device information (type, operating system)
• Pages visited and time spent on each page
• Referring website addresses
• Date and time of visits

Cookie Information:

• Session cookies to maintain your cart during browsing
• Preference cookies to remember your settings
• Analytics cookies to understand site usage
• Marketing cookies (if you consent) for relevant advertising

2.3 Information from Third Parties

We may receive information about you from:

• Payment processors confirming transaction details
• Social media platforms if you interact with our social media pages
• Event partners and venues for collaborative events
• Marketing partners (with your consent)

3. How We Use Your Information

3.1 Primary Uses

To Provide Our Services:

• Process ticket purchases and payments
• Send ticket confirmations and event updates
• Manage event attendance and seating
• Coordinate private and corporate events
• Provide customer support

To Communicate With You:

• Send transactional emails about your purchases
• Notify you of changes to events you’ve purchased tickets for
• Respond to your inquiries and requests
• Send important updates about our services

To Improve Our Services:

• Analyze website usage to improve user experience
• Understand customer preferences and trends
• Develop new shows and experiences
• Customize content based on your interests

3.2 Legal Bases for Processing (Where Required)

We process your personal information based on:

• Contract Performance: To fulfill ticket sales and provide services you’ve purchased
• Legal Obligations: To comply with tax, accounting, and other legal requirements
• Legitimate Interests: To operate our business, prevent fraud, and improve services
• Consent: For marketing communications and certain cookie usage

4. Information Sharing and Disclosure

4.1 Service Providers

We share information with trusted third parties who assist us in operating our website and conducting our business:

Payment Processing:

• PayPal and other payment processors receive payment information to process transactions
• These providers have their own privacy policies governing the use of your information

Event Management:

• The Events Calendar plugin stores event, venue, and organizer information
• Ticketing platforms may receive attendee information for event management

Website Infrastructure:

• Web hosting providers store website data
• LiteSpeed Cache services for website performance optimization
• Content delivery networks for faster page loading

4.2 Business Partners

• Venues: We share attendee lists with venues hosting our events for security and logistics
• Performers: Limited information may be shared with performers for meet-and-greet events
• Corporate Clients: For private events, we may share performer and logistics information

4.3 Legal Requirements

We may disclose your information when required by law or in response to:

• Court orders, subpoenas, or other legal processes
• Requests from law enforcement or government agencies
• Situations where we believe disclosure is necessary to prevent harm or illegal activities

4.4 Business Transfers

If La Perla Agency is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy:

• Transaction Records: 7 years for tax and accounting purposes
• Account Information: As long as your account remains active, plus 3 years
• Marketing Lists: Until you unsubscribe or request removal
• Customer Service Records: 3 years from last interaction
• Website Analytics: 26 months from collection
• Event Attendance Records: 3 years for liability and insurance purposes

6. Your Rights and Choices

6.1 Access and Control

You have the right to:

• Access: Request a copy of the personal information we hold about you
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal information (subject to legal retention requirements)
• Portability: Receive your data in a structured, machine-readable format
• Objection: Object to certain processing of your information

6.2 Marketing Communications

You can opt out of marketing emails by:

• Clicking the “unsubscribe” link in any marketing email
• Contacting us at privacy@laperlaagency.com
• Updating your preferences in your account settings

Note: You cannot opt out of transactional emails related to your purchases.

6.3 Cookies

You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality, including the ability to purchase tickets.

7. Children’s Privacy

7.1 Children’s Shows

While we offer children’s theatrical productions, we do not knowingly collect personal information directly from children under 13. Parents or guardians must purchase tickets on behalf of minors.

7.2 Age-Restricted Content

Some of our shows are for adults only (18+). We may collect age information to ensure compliance with these restrictions.

7.3 Parental Rights

Parents or guardians may contact us to:

• Review information we have about their child
• Request correction or deletion of their child’s information
• Refuse further collection or use of their child’s information

8. Data Security

We implement appropriate technical and organizational measures to protect your personal information:

• Encryption: SSL/TLS encryption for data transmission
• Access Controls: Limited access to personal information based on job responsibilities
• Payment Security: PCI DSS compliant payment processing
• Regular Updates: Security patches and system updates
• Employee Training: Regular privacy and security training for staff

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

9. Third-Party Services

9.1 External Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies.

9.2 Embedded Content

We may embed content from third parties:

• YouTube/Vimeo: For promotional videos (see their privacy policies)
• Google Maps: For venue locations
• Social Media: For social sharing features

These services may collect information about you through their embedded content.

10. International Data Transfers

While we operate primarily in the United States, we may transfer information internationally for:

• Cloud storage services
• International payment processing
• Global content delivery networks

We ensure appropriate safeguards are in place for any international transfers.

11. Updates to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by:

• Posting the new policy on our website
• Updating the “Last Updated” date
• Sending an email notification (for material changes)

12. Contact Information

For privacy-related questions, requests, or concerns, please contact us:

Email: privacy@laperlaagency.com
Postal Address:
La Perla Agency
[Physical Address]
[City, State ZIP]

Response Time: We aim to respond to all privacy requests within 30 days.

13. Additional Disclosures

13.1 Do Not Track Signals

Our website does not currently respond to “Do Not Track” browser signals.

13.2 Data Breach Procedures

In the event of a data breach that may pose risk to your rights and freedoms, we will:

• Notify affected individuals within 72 hours of discovery
• Provide information about the breach and recommended actions
• Cooperate with relevant authorities

13.3 Accessibility

We are committed to making our privacy practices accessible to all. If you need this policy in an alternative format, please contact us.

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State-Specific Privacy Rights Addenda

California Privacy Rights (CCPA/CPRA)

This section applies to California residents

Your California Privacy Rights

Under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), California residents have additional rights:

Right to Know You have the right to request that we disclose:

• Categories of personal information collected about you
• Categories of sources from which information is collected
• Business or commercial purposes for collecting information
• Categories of third parties with whom we share information
• Specific pieces of personal information we’ve collected about you

Right to Delete You may request deletion of personal information we’ve collected, subject to certain exceptions such as:

• Completing transactions you’ve initiated
• Complying with legal obligations
• Detecting security incidents
• Internal uses aligned with your expectations

Right to Correct You may request correction of inaccurate personal information we maintain about you.

Right to Opt-Out of Sale/Sharing We do not sell personal information as defined under CCPA. However, we may share information for cross-context behavioral advertising. You can opt-out by:

• Clicking “Do Not Sell or Share My Personal Information” on our website
• Emailing privacy@laperlaagency.com

Right to Limit Use of Sensitive Personal Information We only use sensitive personal information as necessary to provide our services. Age verification for age-restricted shows is necessary for legal compliance.

Right to Non-Discrimination We will not discriminate against you for exercising your privacy rights, including by:

• Denying services
• Charging different prices
• Providing different quality of services

Categories of Information We Collect

Category	Examples	Collected
Identifiers	Name, email, phone, IP address	YES
Customer Records	Name, address, payment info	YES
Commercial Information	Purchase history, preferences	YES
Internet Activity	Browsing history on our site	YES
Geolocation Data	Approximate location from IP	YES
Professional Information	For corporate event bookings	YES
Inferences	Preferences based on purchases	YES
Sensitive Personal Information	Age for restricted shows	LIMITED

How to Exercise Your Rights

Submit Requests:

• Online: [Privacy Request Form Link]
• Email: privacy@laperlaagency.com
• Phone: [Privacy Hotline Number]

Verification Process: We will verify your identity by asking for information that matches our records. We may require:

• Email verification
• Transaction verification
• Additional information for security

Authorized Agents: You may designate an authorized agent to make requests on your behalf. The agent must provide:

• Written authorization from you
• Proof of their identity
• Proof of your identity

Response Timeline: We will acknowledge your request within 10 business days and provide a substantive response within 45 days. If more time is needed, we’ll notify you of the extension (up to 90 days total).

California Shine the Light

California residents may request information about personal information shared with third parties for direct marketing purposes. We do not share personal information with third parties for their direct marketing purposes.

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Virginia Consumer Data Protection Act (VCDPA)

This section applies to Virginia residents

Your Virginia Privacy Rights

Virginia residents have the following rights:

Right to Access Confirm whether we process your personal data and access such data.

Right to Correct Correct inaccuracies in your personal data.

Right to Delete Delete personal data you’ve provided or we’ve obtained about you.

Right to Data Portability Obtain a copy of personal data you’ve provided in a portable format.

Right to Opt-Out Opt-out of:

• Sale of personal data (we do not sell data)
• Targeted advertising
• Profiling with legal or significant effects

How to Exercise Your Rights

• Submit requests to privacy@laperlaagency.com
• We will respond within 45 days
• You may appeal our decision within 60 days of receiving our response

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Colorado Privacy Act (CPA)

This section applies to Colorado residents

Your Colorado Privacy Rights

Colorado residents have rights similar to Virginia residents:

Core Rights:

• Right to access personal data
• Right to correct inaccuracies
• Right to delete personal data
• Right to data portability
• Right to opt-out of certain processing

Opt-Out Rights: You may opt-out of:

• Sale of personal data (not applicable – we don’t sell data)
• Targeted advertising (via cookie preferences)
• Profiling for decisions with legal effects

Universal Opt-Out Mechanism: We honor universal opt-out preference signals sent by your browser.

Exercising Your Rights

• Email: privacy@laperlaagency.com
• Response time: 45 days (with possible 45-day extension)
• Appeals: Available if request denied

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Connecticut Data Privacy Act (CTDPA)

This section applies to Connecticut residents

Your Connecticut Privacy Rights

Connecticut residents have the following rights starting July 1, 2023:

Your Rights:

• Confirm and access personal data processing
• Correct inaccurate personal data
• Delete personal data
• Obtain portable copy of personal data
• Opt-out of sale, targeted advertising, and profiling

How to Exercise Rights:

• Submit requests via privacy@laperlaagency.com
• We’ll respond within 45 days (extendable by 45 days)
• Appeals available for denied requests

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Utah Consumer Privacy Act (UCPA)

This section applies to Utah residents

Your Utah Privacy Rights

Utah residents have the following rights:

Core Rights:

• Right to know if we process your personal data
• Right to access your personal data
• Right to delete personal data
• Right to data portability
• Right to opt-out of sale and targeted advertising

Exercising Your Rights:

• Contact: privacy@laperlaagency.com
• Response time: 45 days
• One request per year without charge

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Other States

As additional states enact privacy laws, we will update this policy to reflect those requirements. Residents of states without specific privacy laws still have certain rights under our general privacy policy.

Questions About State-Specific Rights

If you have questions about your state-specific privacy rights or need assistance exercising them, please contact:

Email: privacy@laperlaagency.com
Phone: [Privacy Hotline]
Mail: La Perla Agency, Attn: Privacy Rights, [Address]

We will not discriminate against you for exercising any of your privacy rights under applicable state laws.

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Email Marketing and Promotional Communications

Marketing Preferences

When you purchase tickets or create an account, you may opt-in to receive:

• Show announcements and upcoming event notifications
• Special offers and early access to ticket sales
• Birthday and holiday promotions
• Partner offers (only with your explicit consent)
• Newsletter with behind-the-scenes content

Email Frequency: We typically send 2-4 marketing emails per month. During peak seasons (holidays, summer), frequency may increase to weekly.

Segmentation: We may segment our email lists based on:

• Show preferences (adult shows vs. family shows)
• Geographic location for local events
• Purchase history and frequency
• Engagement with previous emails

Unsubscribe: You can unsubscribe at any time via:

• Unsubscribe link in every marketing email
• Account settings on our website
• Emailing unsubscribe@laperlaagency.com

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SMS/Text Messaging

Mobile Communications

If you opt-in to SMS notifications, you agree to receive:

• Ticket purchase confirmations
• Event reminders (24 hours before showtime)
• Urgent updates (cancellations, venue changes)
• Promotional messages (max 4 per month)

Opt-In Process:

• Text JOIN to [SHORT CODE]
• Check the SMS box during checkout
• Provide mobile number in account settings

Opt-Out: Text STOP to any message or contact privacy@laperlaagency.com

Message Rates: Standard message and data rates may apply. We are not responsible for carrier charges.

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Loyalty/Rewards Program

La Perla VIP Program

Members of our VIP program agree to additional data collection:

Information Collected:

• Complete purchase history for point calculations
• Engagement metrics (email opens, website visits)
• Reward redemption history
• Tier status and point balance

How We Use This Information:

• Calculate and award loyalty points
• Determine tier status and benefits
• Send personalized offers based on tier
• Provide exclusive pre-sale access
• Create personalized show recommendations

Data Sharing: VIP member information is never sold but may be shared with:

• Partner venues for VIP treatment
• Performers for special meet-and-greet opportunities

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Photography and Video at Events

Media Capture and Use

At Our Events:

• We may photograph or video record our events for promotional purposes
• Audience members may appear in wide shots of the crowd
• By attending, you consent to being photographed/filmed

Your Rights:

• Request removal of identifiable images by contacting us
• Opt-out of close-up photography at the venue
• Special photography restrictions for children’s shows

User-Generated Content:

• Photos/videos you share with our hashtag may be reposted
• We’ll seek permission for featured use of your content
• You retain ownership of your content

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Google Analytics and Advertising

Analytics Services

Google Analytics: We use Google Analytics to understand website usage:

• Pages visited and time spent
• Traffic sources and campaigns
• Device and browser information
• Demographic information (age, gender, interests)

Opt-Out Options:

• Install Google Analytics Opt-Out Browser Add-on
• Adjust cookie preferences on our website
• Use private/incognito browsing mode

Online Advertising

Retargeting/Remarketing: We may show ads to previous website visitors:

• Through Google Ads and Display Network
• On Facebook and Instagram
• Via other advertising platforms

Interest-Based Advertising: We participate in interest-based advertising:

• Ads based on your browsing history
• Lookalike audiences for similar users
• Custom audiences from email lists (hashed)

Opt-Out of Targeted Advertising:

• Visit optout.aboutads.info
• Use Facebook Ad Preferences
• Google Ad Settings
• Enable “Do Not Track” in your browser

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Social Media Integration

Social Login

Login with Social Media: If you use Facebook/Google login:

• We receive basic profile information (name, email)
• We don’t post to your social media without permission
• You can disconnect social login in account settings

Social Sharing

Share Buttons: When you use social share buttons:

• The social network may track your activity
• We don’t control data collected by social platforms
• Review their privacy policies for details

Social Media Advertising

Custom Audiences: We may upload hashed email lists to:

• Facebook for Custom Audiences
• Google for Customer Match
• Instagram for targeted campaigns

Your email is encrypted before upload and matched privately by the platform.

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Eventbrite Integration

Third-Party Ticketing

When tickets are sold through Eventbrite:

• Eventbrite collects and processes payment information
• We receive attendee name, email, and ticket type
• Eventbrite’s privacy policy governs their data collection
• You may receive emails from both us and Eventbrite

Data We Receive from Eventbrite:

• Purchaser information
• Attendee details (if different from purchaser)
• Ticket type and quantity
• Check-in status at events

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Corporate and Private Events

Additional Information for Private Bookings

For corporate and private event bookings, we collect:

Company Information:

• Business name and tax ID
• Billing and accounts payable contacts
• Company size and industry
• Event budget and payment terms

Event Details:

• Venue information and technical requirements
• Attendee count and demographics
• Special requests and customization needs
• Dietary restrictions and accessibility needs

How We Use This Information:

• Customize performances to your audience
• Coordinate with venues and vendors
• Process invoicing and payments
• Follow up for future booking opportunities

Retention: Corporate client information retained for 7 years for tax purposes and relationship management.

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Accessibility Services

Accommodation Information

To provide appropriate accommodations, we may collect:

• Mobility device requirements
• Sensory accommodation needs
• Service animal information
• Companion/assistant requirements

Use: This information is used solely to ensure appropriate accommodations and is shared only with venue staff as necessary.

Retention: Deleted 30 days after the event unless you request we retain for future events.

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Gift Cards and Vouchers

Gift Purchase Information

When purchasing gifts:

• Purchaser and recipient information collected
• Delivery preferences (email or physical)
• Personal messages (not used for any other purpose)
• Redemption tracking for fraud prevention

Recipient Data: Recipients who redeem gifts may be added to our database and offered the option to receive marketing communications.

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Contests and Sweepstakes

Promotional Campaigns

When you enter contests:

• Additional information may be required by law
• Winners’ information may be publicly disclosed
• Entries may be used for marketing (with consent)
• Partner sponsors may receive participant information

Legal Compliance: We comply with state laws regarding contests, including registration and bonding where required.

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By using our website or services, you acknowledge that you have read and understood this Privacy Policy.